Disclosures

You should always know when someone is paying me, or when I have something to gain from what I recommend. This page explains how I handle that across itsjackgpt.com, the jack gpt email list and my social accounts (@jack_gpt_ on Instagram, TikTok, X, YouTube and LinkedIn).

1. Sponsored content and paid partnerships

If a brand pays me, gives me something of value, or has any control over a piece of content, I will clearly label it as an ad, sponsored or a paid partnership. The label goes at the start of the content, where you'll see it before you engage, not buried at the end or in hashtags. On Instagram and TikTok, I use the platform's paid partnership tools as well.

This follows the Australian Consumer Law's rules against misleading conduct, the AANA Code of Ethics and the ACCC's guidance for influencers.

A sponsor can review a paid piece for accuracy, but my opinions are my own. I don't promote products I wouldn't use, and I don't accept payment to give a positive review.

2. Gifted products and free access

If a company gives me a product, a free or upgraded account, credits or early access, and I then feature it, I'll disclose that too, even if no money changed hands.

3. Affiliate links

Some guides or emails may include affiliate links. If you sign up or buy through one, I may earn a commission or credit, at no extra cost to you. Any guide or email with affiliate links will say so near the top and next to the link. Affiliate links never decide which tools I recommend.

4. My own businesses

I'm the founder and director of Klyr AI Pty Ltd, an AI consultancy in Sydney. When I mention Klyr, link to it, or suggest getting help with a build, that's my own company, and I benefit if you work with it. The free guides are designed to be used without hiring anyone.

If I sell my own products, such as the 30-day challenge, I benefit from those sales. Recommending them is self-promotion.

5. ANZ startup coverage

• No paid placement. Companies don't pay to be featured in the ANZ startup articles or reels. If a featured company or its investors pay me or provide anything of value, the content will be labelled as sponsored.
• Ecosystem partners. I sometimes work with organisations in the startup ecosystem, such as accelerators, investors and event organisers. Content made with or for one of them will say so. Featuring a company doesn't mean its backers asked me to.
• Personal interests. If I hold shares or another financial interest in a company I cover, have a commercial relationship with it, or am personally close to its founders, I'll say so in that content.
• Not financial advice. Articles describe funding rounds and valuations as reported. They are general information, not a recommendation to invest. I don't hold an Australian financial services licence.

6. How content is made

I use AI tools, including Claude, to help research, draft, edit and fact-check some content on this site. Every guide and article is reviewed by me before it's published, and the opinions are mine. Some images, backgrounds and animation on the site are created or edited with AI tools. Where an AI-generated image could reasonably be mistaken for a real event, product or person, I'll label it.

Figures like Instagram view counts and funding amounts are accurate as at the time the content was made and can change.

7. Accuracy and corrections

If you think something on the site is wrong or a disclosure is missing, email hello.itsjackgpt@gmail.com. I'll look into it and fix it where it's warranted.

8. Questions

For partnership enquiries, see Partners. For anything else, email hello.itsjackgpt@gmail.com.